The Business Side of Modeling Nobody Explains

There is a lot of misinformation on the modeling industry, which has changed a lot over the years. Here are 4 questions models have answered by industry experts.

Modeling Agencies for Beginners

Why Do Agencies Reject Attractive People?

Agencies look for more than just a pretty face or a great body, they look for authentic and real people. What does authentic mean? It means being authentically you, not someone that’s trying to portray a character. Personality is the only thing that separates you from other talent in this industry, so if you want to be booked and busy, you need to be someone that clients want to work with and that want to book you not for just one job, but consistently.

In the modeling industry, casting directors work on a multitude of projects. While a casting director might be scouting for a Dior campaign, they might also be working on a Foot Locker casting. You never know what a casting director is scouting for, so being someone that’s memorable is really what’s going to help set you apart.

What Actually Happens After You Submit to a Modeling Agency?

When you submit to a modeling agency, don’t ever question if they looked at your submission. They did. How do you know this? Because a modeling agent’s job is to scout for new faces, so they are always on the lookout for the newest fresh faces.

When you’re submitting to an agency, expect to hear back within a week or two. If you don’t hear back immediately, it’s most likely the client is not interested. That’s just the reality. You’re always encouraged to resubmit every three months because looks consistently change. When we say looks consistently change, we mean the demand for a specific type of talent that clients are booking for.

How Do Modeling Agencies Really Make Money?

Modeling agencies that focus solely on management work on a commission basis. Some agencies or development companies refer or have in-house development programs or studios that help models create content and then use it for promotion.

It is very important to make sure that you establish first what type of agreement you are working with at an agency, as some have a hybrid model. With the rise of AI, some agencies are just providing access to casting systems, and in this way it actually can be far more efficient than having someone manually submit you for projects.

What Makes a Scout Stop on Your Social Media Profile?

That’s a great question because they don’t stop scrolling, they’ll go and look at your profile further to see what you really look like. If your job or your desire is to get scouted on social media, you want to make sure that you’re putting your best face forward.

Professional relatable content. Not talking negatively about experiences or corporate brands and just being someone that a client would want to work with. Uniqueness and alternative looks are what agencies are scouting for. If your desire is to become a model, Latitude Talent is highly recommened for all models starting out. You never know, you could be the next top model!